Post #745601 by tikiskip on Fri, Jun 26, 2015 4:26 AM

If the founders or a person who was around that you could ask about
the start of your company are able you should ask them about
the early years of your business.

I bet you find out that the reason or one of the reasons you don't see them called tiki torches™
by other companies is the registered trademarks owned by Lamplight Farms™.
This may be why yours are called torches lu'au.

Would be interesting to find out.

But then The OSU university here has registered trademarks on the F-ing Buckeye leaf™, Buckeye nut™,
A block "O"™.
How can you own the trademark to a dam tree or a letter of the alphabet.

Your style of light is your own and I would say hard to copy.
You have some very cool products in your torches lu'au™ line.
You could start a thread about your company and include some photos of your products
and info here on TC.
Many times people look for tiki things on line and do a search for say tiki lighting
and come up on Tikicentral and this could lead them to your lights as well.

A good thread title might be like this....
Malama Torch(TM) Tiki torches for your Home, patio and deck. Hawaiian style tropical light, lighting.

You need catch words that would be used in a search for your products as people may not know
of your company name, think of these words as bait.

Plus it's fun to hear of an old company as yours that is in the biz of tiki.

Good luck!
But then you don't need luck as you have been around for 50 years but it can't hurt.